Reader profile research

-Explain what a reader profile is a reader profile is a collection of data ranging from socio-economic class whether they are A,B,C1 to age to hobbies and covers a wide range of things that the reader is most likely to be for that particular magazine its is the reader demographic.exsample people the ages 9-13 read pop magazines and their socio-economic class will be 8 meaning that the producers of the magazine are not going to charge alot for it because people between 9-13 don't have any income.                        1 Higher managerial, administrative and professional occupations 1.1 Large employers and higher managerial and administrative occupations 1.2 Higher professional occupations 2 Lower managerial, administrative and professional occupations 3 Intermediate occupations 4 Small employers and own account workers 5 Lower supervisory and technical occupations 6 Semi-routine occupations 7 Routine occupations 8 Never worked and long-term unemployed -Show an existing reader profile and break down each area and state why it is important for a magazine to understand their audience and profile their readers. For e.g. what type of audience does it attract? Gender ratio? Age or reader? Social class bracket? Where they distribute? What makes it desirable/ the audiences want to consume it? -State what you think your reader will want audience-NME attracts a young audience who are most likely to be tech savy and own most of the latest electronic gadgets such as a ipod,games console,camera and so on the reader profile shows us this and will help the magazine spread to multimedia platforms and reach more people.fashion shown in the reader profile  such as converse shoes,Fred perry polos and brands like H and M ,Topman which are cheaper and available widely which shows us that the people buying NME spend more money els where or dont have sufficient funds to buy big brands.converse and Fred perry have always been a part of youth culture and younger peoples fashion and attracts a young free kind of Pearson. Gender ratio- the gender ratio in NME is 66% male 34% female this helps the magazine determine its contents and adverts such as if its a higher percentage of men they are not going to have adverts about leg razors or shampoo and can talior what ads they do get steered more to male readers which they will make more money off it age- the median age of an NME reader is 23.at 23 most people may have left university or still be there and have lots of free time to go to festivals,have a year out.the reader is now at an age they have no real responsibility and can afford to spend money on NME. social class braket-the social class of a NME reader is ABC1 61% which is of higher income and higher job skill its important for the NME to know this as they can have more expensive luxury items to advertise such as an expensive watch. distribution-NME distribute to hundreds of locations around the UK some are pick up points such as in a tube station some one giving them out but most are on store shelves they also have digital download on itunes ,amazon,google etc what makes NME desirable to the reader-NME  audiences is very influential and in their social circles and twice as likley to know whats going on.the main reason is music and the readers are obsessed with music and NME helps them keep that obsession buy keeping them up to date with music they like and new music."the NME is damn honest" readers like NME's honesty on things as it gives them a sense that they are not being lied to and cheated about what they are reading. -What is the purpose of a reader profile?

-How will a reader profile help sell your product?